Purpose:

“To contribute to people’s well-being and help them achieve their dreams by offering insurance products and services.”

Vision

“To be the main choice of Brazilians in the insurance market, with humanized and innovative service, returning profitability and value to society.”

Values

Customer Focus: We prioritize the needs and expectations of customers in all decisions and actions.

Innovation: We are creative, adaptable, and seek original solutions to challenges.

Excellence: We constantly strive for improvement and quality in everything we do through continuous learning.

Integrity: We act with honesty and ethics in all situations.

Respect: We treat everyone with fairness, courtesy, dignity, consideration, and inclusion.

Sustainability: We contribute to Sustainable Development by promoting solutions with a positive impact on the economy, society, environment, and climate.

Transparency: We work transparently in communication with all stakeholders.

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